Hasbro issued a press release today stating that Hasbro will make a first time appearance at New York Comic Con at the Javits Convention Center in New York City from October 13-16 to present many of its iconic brands and meet with fans.
Hasbro will have a significant booth presence featuring current and upcoming products from its Transformers, G.I. Joe, Jem and the Holograms, KRE-O brands aas well as from Hasbro’s Beyblade, Marvel and Star Wars toy lines. Additionally, Hasbro will host panels for several of its properties and action figure lines as well as offer for sale several HasbroToyShop.com special edition products made for New York Comic Con convention goers.
When asked for clarification on the HasbroToyShop.com products, Justin Aclin, of Hunter PR representing Hasbro, stated “There will be exclusive items available at the con through a HasbroToyShop.com segment of the booth, although we’re not ready to reveal what those are just yet.” Aclin also confirmed that, contrary to rumor, the sold out San Diego Comic-Con exclusive items, such as the Star Wars Death Star figure set, will not be available for sale at the show.
“Hasbro is looking forward to an exciting and substantial presence for its first ever participation in New York Comic Con,” said Jeff Jackson, vice president of U.S. marketing for Hasbro. “As this show continues to grow we’re thrilled to be attending this year to offer our fans the opportunity to engage with Hasbro’s brands in unique ways at both the convention and NYCC Kids! events.”
More details about Hasbro’s booth, panels, special edition New York Comic-Con figures and other special events at the convention will be released in the coming weeks. Hasbro will be located at booth #302. For more information about New York Comic Con, fans and families can visit www.NewYorkComicCon.com
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